OSMEP joins 5 leading companies to launch the SME Online Project, 3rd level, to increase the concept of Digital to the global concept for Thai entrepreneurs to connect with their fingers to integrate small and medium-sized enterprises in the country into the online marketplace.
62. On February 28, the Office of Promotion of Small and Medium Enterprises (OSMEP) met with 5 leading organizations, namely Rajamangala Thanyaburi Technology University. (Thanyaburi University), Suan Sunandha Rajabhat University (MRS), University of Chiang Mai (CMU), Institute of Small and Medium Business Development (ISMED) and Thammasat University (Thammasat) Level 3, under the Digital-Global concept, to improve Thai entrepreneurship Online competing for the e-Marketplace through global and regional leaders such as Amazon, Alibaba, Far-e and Kha-leang.com on February 28, 2019 at Crystal Box Gays Urban Resort, Gaysorn Building Tower
Mr. Suwanchai Lohawatanakul, Director of the Office of Promotion of Small and Medium Business (OSMEP), said the SME 2019 annual marketing promotion project aims to work for OSM this year. SPEED is the main policy. SME is driven by the development of modernization, the word is intelligent, knowledgeable, Proactive is proactive, Effective efficiency, Exclusive quality is Digitization and the company is adapting to the digital workflow. What is the main mechanism for SME development?
In addition, OSMEP also distributes its operators in 5 teams, which is Born Strong / Born Global / Born General, Born Plus, Born and 50 plus Born Digital. Initiate organized training through the SME ONLINE project and create entrepreneurs with SME management applications to link OSMEP's news and useful activities and link to other business support agencies. SME, including the SME website ONE (www.smeone.info), provides news on SMEs in every dimension
The SME ONLINE project for the third year, Mr. Suwanchai, was held for a third year, to increase sales channels for the B2B B2C model and to allow SME entrepreneurs to reach clients at a national level easily. Creating Sales for Entrepreneurs Supporting the preparation of online products to market Online marketing and advice on companies. Sale of commercial merchandise sales activities, such as sales promotion, payment, product delivery systems systematically to customers Knowledge and understanding to systematically create Knowledge and understanding to increase levels of entrepreneurship Online trading sustainable business From 2017-2018, SMEs involved in the project have 120,000 online Gain more than just marketing knowledge. Prepare for photo products. More than 265,000 product details can be produced and more than 20,000 online stores and sales for entrepreneurs over 450 million baht
The main objective of this year's project is to increase and promote entrepreneurship, as part of the Digital to Global concept, enabling entrepreneurs to compete in the international online marketplace. Global e-Marketplace and regional leaders, for example, sell Amazon and Alibaba products worldwide. Far sells China's market to sell Kha-leang.com Vietnam, Cambodia and Myanmar markets. Shopee connects the Singapore market. PCHome connects the Taiwanese market, Price unites the Southeast Asian market, and so on.
"In the operation of OSMEP and 5 units, open training for entrepreneurs in the country. Promote and develop entrepreneurs Transfer of knowledge in every dimension, both online and offline, and practical exercises to practice Product photography Preparation of product content Open an online store, digital marketing and promotion organizing activities With the aim of promoting at least 50,000 entrepreneurs, preparing at least 100,000 products and services and creating sales for entrepreneurs with less than 640 million baht entrepreneurs' capacity to compete in the digital world. At national and international level, strength, stability and sustainability, "said Suwanchai.
All 5 participating units are located in the entire country: MR. Thanyaburi, head of regional and western regional governments, MRS is responsible for the north-eastern and eastern regions, Chiang Mai University is in charge of the northern region, in the southern region of the Small Business and Development Institute (ISMED) and the head of the Thammasat University, in addition to integrated cooperation There are 14 other e-Marketplaces to assist assistants and enterprising entrepreneurs, such as Lazada, Shopee, ThailandMall, Far-e, Kha-leang.com, Inwmall, Tarad.com, PCHome, Beautynista, Pinsouq, shopseason, Priceza, Wongnai and Hungryhub
You can find more information for the small and medium-sized companies interested in participating in the project. Apply with the participating agencies along with the project, including national expenditure on Expand Tracking details at each country www.smeonline.info / Facebook: SMEONLINE OSMEP and SME CONNEXT applications
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