Sina's microblogging platform jumped 63% of the profit earned in the third quarter to $ 165 million in the US, creating public revenue growth and creating new live social media.
In September, the revenue in the three months was 44% and $ 460.2 million, the rise in advertising and marketing revenue from 48 percent earlier and was $ 409.3 million.
The added value of services was $ 50.9 million, despite the relatively low income support.
Weibo also bought a YI Live Broadcasting service for streaming videos to enhance content content and improve user engagement. However, this agreement would lead to a short-term revenues, because product integration will take two or a quarter.
"We will be able to optimize the user experience of the product and we will have a special advantage over Weibo's content creation, consumption and social interaction with users, which will make it possible for Weibo to earn money in the long term," said Wang Gaofei, Weibo Chief Executive Officer .
In the fourth quarter of the fourth quarter, the rate of growth between 35 and 38 percent is estimated at US $ 480 million and $ 490 million in the fourth quarter.
BOCOM International wrote in a research note today, although revenue is expected to increase, but future growth will be under pressure from the budget cuts due to the uncertainty about macroeconomic situations in the major consumer sectors.
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